NOGU 3D LIVE CAPTURE

The most realistic view of our jewelry, before you buy

We built an in-studio photogrammetry pipeline so you can explore iridescent glass, shifting colour, and fine detail the way they appear in person—not flattened into a single product photo.

Why we invested in 3D

NOGU pieces—especially our Firefly Glass and other iridescent designs—change character with every angle of light. Traditional photography can only show one moment. We wanted shoppers to hold that magic in their hands digitally: rotate, zoom, and discover the piece before it arrives.

How we build a live 3D capture

01

Studio capture

Each piece is photographed on a precision turntable with a professional SLR under controlled studio lighting. We capture hundreds of overlapping shots from every angle—the raw material for true photogrammetry.

02

GPU processing

Specialized photogrammetry software on high-performance graphics workstations aligns the images, builds a dense point cloud, and converts it into a 3D Gaussian splat—a lightweight, interactive model that preserves colour and sparkle.

03

Shop the magic

The splat ships to our storefront as an interactive 3D preview. Drag to rotate, scroll to zoom, and see how light plays across the beads—especially on designs that look almost unreal in still photos.

Built for iridescent, magical jewellery

Flat photos cannot convey how Firefly Glass shifts from teal to violet, or how sterling and gemstone stacks catch studio light. 3D live capture is our answer: honesty, delight, and confidence before you click buy.

Craft meets technology

Every bracelet is still designed and finished by hand in Canada. The 3D viewer is not a replacement for craftsmanship—it is how we share that craftsmanship with you, wherever you are.